Guide · Fertility

Coping with pregnancy announcements when you’re struggling to conceive

They arrive in the group chat, in the letterbox, across the barbecue. Here’s what you could say, and permission not to say anything at all.

Why other people’s news can hurt so much

For many people, becoming a parent is tied up with who they are and where they belong. When you’re trying to conceive, it can feel like everyone else is joining a club easily, and that suddenly everybody is pregnant. That feeling is a recognised part of the experience, not a sign something is wrong with you.

An announcement can also land on top of losses nobody else saw: a cycle that didn’t work, a cancelled transfer, a plan quietly pushed back another few months. Treatment often moves straight on to the next step, so there’s little time to grieve. Each hope-then-loss can be its own small grief.

You can feel both at once. One doesn’t cancel out the other.

The guilt that follows

Anger, sadness and “why them and not me?” are common. So is the guilt that comes straight after, for not feeling purely happy. Imagine a Sunday lunch where your cousin slides an ultrasound photo across the table. Everyone cheers. You smile, and notice your hands are shaking. In the car you feel furious, then ashamed of being furious. Both reactions make sense.

It isn’t about relaxing

In general, stress doesn’t cause infertility. So “just relax” isn’t the answer, and struggling to conceive is not your fault. Looking after yourself still matters, because you deserve to feel better, not because calm is a cure. Feelings also come and go in no particular order. You might cope well with one announcement and fall apart at the next.

What actually arrives

The messages, and what you could say

A short, kind reply is enough. So is no reply. Pick the option that protects you on the day. It can be different every time.

  1. Uni friends6 members

    Priya

    12w 3d

    Baby Patel, arriving in March!!

    4

    • OMG congratulations!!!
    • Crying!! So happy for you both

    The ultrasound in the group chat

    It arrives with no warning, in a space that used to feel safe, and everyone else gets to reply in capital letters.

    • By text

      “Congratulations, Priya! So happy for you.” Then put your phone down.

    • Privately

      To one trusted friend: “The chat's going to be baby-heavy for a while. If I go quiet, I'm okay, just protecting myself.”

    • Not at all

      You don't have to reply straight away, or at all. A single heart is plenty.

    You can mute the chat.

  2. Oh baby!

    A shower for Jess

    Saturday 14 June · 2 pm

    12 Wattle Street

    RSVP to Mel

    The baby shower invitation

    A whole afternoon of bumps, games and gift-opening, sometimes on the exact day you have an injection due.

    • In person, for part of it

      “I'll come for the first half hour to give you a hug and drop off a present.”

    • By text

      “A shower is more than I can manage right now. Could I take you out for lunch instead?”

    • Not at all

      “I can't make it this time. I've sent a little something. Thinking of you.”

    You can love her and still skip the shower.

  3. “So when are you two having kids?”

    at the family barbecue

    The question at the barbecue

    It's asked casually, in front of people, by someone who has no idea what the last year has been like.

    • In person, short

      “Not sure yet! How's the new job going?”

    • In person, honest

      “It's actually been a hard road for us. I'd rather not talk about it today.”

    • Not at all

      Smile, top up your drink, walk away. Nobody is owed your medical history.

    You can change the subject without explaining.

  4. Aunty Lyn

    Have you tried acupuncture? My neighbour's daughter did and fell pregnant straight away. Just relax and it'll happen!! x

    The “have you tried…?” text

    It's meant kindly, but it suggests there's a simple fix you've missed, and that it's somehow up to you to relax harder.

    • By text

      “I know you mean well. We're in good hands with our doctor.”

    • In person

      “What helps me most is just being asked how I'm going.”

    • Not at all

      Leave it unanswered. Kindness doesn't always need a reply.

    Stress doesn't cause infertility. You don't need to relax harder.

  5. MumnowAny news?? Thinking of you x

    The “any news?” message

    Every appointment becomes something you have to report on, and retelling bad news means living it twice.

    • By text

      “I know you care. I'll share news when there's news, so please don't ask after every appointment.”

    • Hand it over

      “Could Dan be the one who updates you? It's easier for me not to retell it.”

    • Not at all

      Reply tomorrow, or not at all. “Nothing to share yet x” is a full answer.

    You can choose who knows what, and change your mind.

Plan for the events you can see coming

Some announcements ambush you. Others are on the calendar weeks ahead: the shower, the first birthday, the gender reveal. For those, a small plan made while you’re calm does a lot of the work.

  • Ask for a heads-up. “If anyone in the group announces, could you tell me first?” One or two safe people is plenty.
  • Pick your default reply for in person, by text and in the group chat, so you’re not composing it with shaking hands.
  • Have an exit line, and a way home that doesn’t depend on anyone else.

Say a friend’s shower falls mid-cycle, with an injection due at 7 pm…

  1. The week before

    Decide how long you'll stay

    Half an hour, an hour, or not at all. Decide while you're calm, not in the doorway.

  2. 1.45 pm

    Arrive early, drive yourself

    Early is quieter. Your own car means you can leave the moment you need to.

  3. 2.30 pm

    Hug, gift, goodbye

    “I've got to head off, but I'm so glad I got to see you.” Leave before the gift-opening.

  4. 7 pm

    Injection, then something kind

    Medication at home, then a bath, a favourite show or a walk with someone who knows.

Permission to step back

Boundaries aren’t about pushing people away. They tell people what helps, so they can support you properly. And they’re temporary. Stepping back now doesn’t mean forever.

Afterwards, be as kind to yourself as you would be to a friend. Rest. Do something fun that has nothing to do with fertility. Not everything has to be about treatment right now.

You’re allowed to…

  • Keep your treatment private, or share only what you choose
  • Say no to an event, or go for part of it
  • Mute, unfollow or take a break from baby content
  • Change your mind about what you share
  • Have a day where fertility doesn't come up at all

Asking for what you need

People often want to help but don’t know how, so specific asks work best. At work, you don’t have to share details to ask for flexibility.

From friends and family

  • “Could you drive me to my procedure on Thursday morning? I can't drive afterwards.”
  • “This week's full of appointments. Could you drop off a meal on Wednesday?”
  • “I don't need advice. I'd just love a walk after my results call.”

From your manager

  • “I'm having medical treatment over the next few months with some early, short-notice appointments. Can we plan for that now?”
  • “It's fertility treatment. I'm comfortable with you knowing, but I'd like it kept between us.”
  • “I'd rather not go into detail, but I'll need some flexibility for monitoring appointments for a while.”

Check your workplace's leave and flexible-work policies, or ask HR, so you know your options before the conversation.

Looking after each other

If you have a partner, they may be hurting too, at a different time or in a different way. One of you might want to talk while the other goes quiet or tries to fix things. Neither is wrong.

After a hard event, check in: “How was that for you?” Agree together what you’ll share and with whom, and who will field the questions. If treatment is putting real strain on your relationship, a counsellor who isn’t emotionally invested in either of you can help you hear each other again.

When to get more support

You don’t have to wait until you’re not coping. Most fertility clinics offer counselling. A psychologist experienced in fertility can help too. Ask your GP about a Mental Health Treatment Plan. ACCESS Australia offers peer support from people who’ve been there.

It’s worth reaching out if:

  • The sadness, anger or worry feels overwhelming, or doesn't lift between cycles
  • You're avoiding people, places or your phone much more than you'd like
  • It's affecting your sleep, your work or your relationship
  • You feel hopeless, or you're having thoughts of not wanting to be here

If you’re thinking about ending your life, or you’re in crisis, call Lifeline on 13 11 14 any time. If you’re in danger, call 000.

Free printable fact sheet

Boundaries during fertility treatment

Wording for invitations, unwanted advice, update requests and asking for help. Fill it in on screen, print it or save it as a PDF, and bring it to your next appointment if that helps.

Open the fact sheet

You don’t have to work this out alone

Our psychologists support people before pregnancy as well as after, including through fertility treatment, loss and decisions about what comes next. Sessions are by telehealth across Australia, and you may be able to get a Medicare rebate with a Mental Health Treatment Plan from your GP.

  • PANDA Helpline

    1300 726 306

    Free national helpline for parents and expecting parents struggling with their mental health.

  • ACCESS Australia

    access.org.au

    Australia's national infertility network, with peer support and information.

  • Lifeline

    13 11 14

    24-hour crisis support and suicide prevention.

Where this comes from

Based on material presented by Frances Bilbao and Teresa Sartor. Examples are illustrative and don’t describe real clients.

Clinical review

Awaiting clinical review

This guide is general information, not a diagnosis or a substitute for advice about your own situation.